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ABOUT

I’m a seasoned marketing professional with over 18 years of experience in social media, marketing operations, and communications. I’ve worked with global firms, boutique agencies, and in-house teams to grow communities, enhance social authority, and drive measurable success.

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Currently, I serve as the Business Operations Manager at DNA, where I oversee day-to-day processes to ensure team efficiency and alignment.

In addition to my role at DNA, I offer freelance consulting services specializing in social media strategy, in-depth analysis, and project and campaign management. With a sharp eye for detail and a focus on process improvements, I help organizations execute seamless and impactful marketing initiatives.
 

Previously, I led the global social media strategy and team at Zendesk for seven years. Earlier in my career, I contributed to the social media success of The Cosmopolitan of Las Vegas as a sub-contractor with BentoBox Media, earning the hotel recognition as the “Most Socially Savvy Hotel” in Inc.'s Business Travel 50.

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I'm currently based in Southern California with my husband and two children.

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ABOUT ME
"Alison has a great instinct for social and has managed truly impressive campaigns for top tier consumer names. She's great with clients, and is extremely detail-oriented and reliable. One of the things I like best about Alison is that she understands how to hustle."

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